Strategic Analysis with current research!
Oil and gas sector Our Competitive Advantage Our major competitive advantage is the vast industry experience and solid reputation of our owner, Terry Granville. Terry Granville Truck Service Inc. We were able to highlight some factors that will give us competitive advantage in the marketplace; some of the factors are trust, honesty, good network and excellent relationship management strong management, strong fleet operations, direct access to all Atlantic and Gulf Coast ports, our transportation network trucking business plan software some of the largest population centers in the U.
Another competitive advantage that we are bringing to the industry is the fact that we have designed our business in such a way that we can comfortably work with both individuals who may want to make use of small trucks to transport goods within the city and also big conglomerates who are involved in massive movements of goods and equipment from one part of the U.
Lastly, our employees will be well taken care of, and their welfare package will be amongst the best in the industry meaning that they will be more than willing to build the business with us and help deliver our set goals and achieve all our objectives.
In view of that, we will look out for gatherings where we can network with captain of industries, entrepreneurs, manufacturers and merchant et al.
As a matter of fact, our first port of call will be to connect with the nearest Chamber of Commerce; we are likely going to get our first major deal from them.
We will create provision for our employees to earn commission when they bring in business for the organization. We will also encourage freelancers to work with us; whenever they refer clients to us to will trucking business plan software a percentage of the deal.
Lastly, we will leverage on the power of the media by advertising our services using both online and offline platforms. We will work hard to ensure that get repeated business from any business deal we execute and also we will encourage our customers to help us refer their friends to us.
Part of our strategy is to reward loyal customers and to leverage on word of mouth marketing from satisfied customers. Over and above, we have perfected strategies to network with people who are likely to refer business our way. Promptness in bidding for contracts Advertise our business in haulage magazines, newspapers, TV stations, and radio stations et al List our business on yellow pages Attend expos, seminars, and business fairs et al Create different packages for different category of clients in order to work with their budgets and still deliver quality services Leverage on the internet to promote our business Direct marketing Word of mouth referral marketing Our Pricing Strategy Terry Granville Truck Service Inc.
We have perfected our plans to charge competitive rates since we have minimal overhead compared to our competition in the industry. We will ensure that we leverage on price to win over customers; our prices will be affordable and negotiable.
The fact that our business door is open to both individuals and corporations means that we will have different price range for different category of clients.
As the business grow, we will continue to review our pricing system to accommodate a wide range of clientele. Payment Options Our payment policy will be inclusive because we are quite aware that different people prefer different payment options as it suits them but at the same time, we will not accept payment by cash because of the volume of cash that will be involved in most of our transactions.
Our bank account numbers will be made available on our website and promotional materials to clients who may want to deposit cash. Trucking Company Business Plan — Publicity and Advertising Strategy Any business that wants to grow beyond the corner of the street they are operating must be ready and willing to utilize every available means conventional and non — conventional means to advertise and promote the business.
We intend growing our business beyond South Dakota which is why we have perfected plans to build our brand via every available means. Install our Bill Boards on strategic locations Distribute our fliers and handbills in targeted areas from time to time Attend chambers of commerce meetings with the aim of networking and introducing our business.
Terry Granville and family. He will be the sole financial of the company but may likely welcome other business partners when need for expansion arises. These are the areas we intend generating our start — up capital for our business; Generate part of the start — up capital from personal savings Source for soft loans from family members and friends Apply for loan from my Bank N.
All the papers and document has been signed and submitted. In other to be in business for a long time, we will not in any way comprise our integrity and trust and we will continue to surpass the expectation of our customers.
Completed Opening Online Payment Platforms: In Progress Application for business license and permit: Completed Purchase of All form of Insurance for the Business: Completed Acquiring of trucks and relevant equipment: Completed Conducting Feasibility Studies: Completed Start — up Capital Generation: Completed Writing of Business Plan: Completed Drafting of Contract Documents: Completed Recruitment of employees and drivers: In Progress Purchase of the Needed furniture, office equipment, electronic appliances and facility facelift:This article is a comprehensive list of over free sample business plan templates that give an easy start to aspiring African entrepreneurs and small businesses.
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